🗓️ JUNE 26, 2025 | ⏰ 8PM EST | 5PM PST
How to identify the problems your story can solve
How to create a business ecosystem that’s rooted in who you are
The 3 biggest mistakes most first-time entrepreneurs make (and how to avoid them)
How to use storytelling as your greatest business asset
How to go from idea to income with a plan that actually works
Murdock is the creator of Sell The Story, a course designed for Black entrepreneurs who want to lead with truth, build sustainable businesses, and get free while doing it.
He’s helped dozens of dreamers turn their ideas into income – and now it’s your turn.



— Brittany J.
Sell The Story Student
This was the blueprint I didn’t know I needed. I made back my investment in 2 weeks!

— Malik R.
Entrepreneur & Activist
I was all over the place with my ideas. Now I have clarity, a plan, and paying clients.

Thanks to this training, I finally see how my story can create real impact—and income. I'm building a business that feels true to me and my purpose.
Sell The Story Mentee

Everything you need to know before you step into the room.
From how the training works to what you’ll walk away with—this section clears it all up so you can register with confidence.
This training is designed for Black entrepreneurs, side hustlers, creatives, and aspiring business owners who are ready to turn their story into a profitable business. If you’ve ever felt stuck, confused, or unsure of where to start—this is for you.
Nope! Whether you’re still in the idea phase or already launched something, this webinar will help you build a solid plan rooted in your lived experience and problem-solving potential.
Most business trainings skip the part about identity, community, and impact. Sell The Story is built for us, by us—with real-world frameworks that help you build something sustainable and soulful.
The training is about 60 minutes—no fluff, just focused strategies and real talk. You’ll leave with actionable next steps and a clear direction forward.
Yes! Everyone who registers will get access to the replay for a limited time—even if you can’t attend live.